CyberAgent has made an exciting announcement regarding the release of special merchandise to commemorate the third anniversary of ILUNA, a division of the English-language VTuber project NIJISANJI EN. This eagerly anticipated collection will be available for pre-order globally starting on July 19, 2025, at 9:00 PM (PDT). Fans can place their orders through various platforms, including the Cyber Goods Store, NIJISANJI Official Store, and NIJISANJI EN Official Store.
ILUNA made its debut in 2022 and consists of four talented members: Scarle Yonaguni, Aia Amare, Maria Marionette, and Ren Zotto. To celebrate this milestone, the new merchandise line features exclusive illustrations centered around the theme of “Band.” This artistic direction aims to showcase the distinct personalities of each ILUNA member. The illustrations portray the characters in stylish coordinated outfits, specifically black shirts paired with white suits, which adds a sophisticated touch to the collection.
Merchandise Overview
The anniversary merchandise lineup is diverse, ensuring that fans have a variety of options to choose from. Here’s what you can expect from the new collection:
Acrylic Stands: Available for each member, priced at ¥1,760 JPY (approximately $12) each. These stands allow fans to display their favorite character in a vibrant and eye-catching way.
Hologram Badge Sets: Each member will have two different types of holographic badges, priced at ¥550 JPY (around $4) each. These badges offer a collectible aspect that many fans will appreciate.
Snapshot-style 2-card Sets: One set is available per member, priced at ¥660 JPY (approximately $4.50) each. These sets capture memorable moments and are perfect for fans looking to add to their collection.
Speakers: Each member will have a unique speaker design, available for ¥9,350 JPY (approximately $63) each. These speakers not only serve a practical purpose but also act as a stylish tribute to ILUNA.
- Acrylic Smartphone Stands: Each member will have their own design, priced at ¥2,970 JPY (about $20) each. These stands provide a functional yet decorative way to showcase your favorite VTuber on your mobile device.
All items in this merchandise collection are produced in Japan, with the exception of the speakers, which are manufactured in China. Shipping for the merchandise is expected to begin in mid-November 2025, although it’s important to note that this timeline may be subject to change.
Pre-order and Giveaway Details
The pre-order period for this exclusive merchandise will take place from July 19, 2025, at 9:00 PM (PDT) until August 20, 2025, at 7:59 AM (PDT). During this time, fans have the opportunity to secure their favorite items before they sell out.
In addition to the pre-order opportunity, CyberAgent is hosting a giveaway campaign. One lucky participant will be selected through a lottery to receive a complete set of the anniversary merchandise. To enter this exciting giveaway, fans must follow the official @NIJISANJIEN_ANV account on the platform X and repost the designated campaign post using the hashtag #NIJISANJIEN_ANV. The entry window will be open from July 19, 2025, at 1:00 PM to July 26, 2025, at 7:59 AM (PDT). The winner will be notified via direct message by August 1, 2025.
Understanding NIJISANJI EN
NIJISANJI EN, which launched in May 2021, serves as the international branch of the NIJISANJI VTuber project. This branch was specifically created to cater to English-speaking audiences and has since gained a substantial following. The group’s talents, known as "livers," actively engage with fans through live streaming on platforms like YouTube and Twitch, while also maintaining a strong presence on various social media channels.
The growing popularity of NIJISANJI EN can be attributed to its unique blend of entertainment, personality, and interactive content. Each member brings their own flair to the table, captivating audiences with their distinctive styles and engaging performances.
Merchandise for Fans of All Ages
The ILUNA merchandise collection is designed to appeal to a wide range of fans. Whether you are a long-time supporter of the VTuber community or a newcomer looking to explore this vibrant culture, the items in this collection offer something for everyone. The combination of high-quality production, unique designs, and the beloved characters of ILUNA makes these products a must-have for any fan.
Collectible Culture and Community Engagement
The rise of VTubers has not only transformed the landscape of online entertainment but also fostered a sense of community among fans. Collecting merchandise associated with these digital personalities has become a significant aspect of fan culture. Items like acrylic stands, badges, and smartphone holders serve not just as decorative pieces but as symbols of loyalty and connection to the community.
As fans gather online to share their collections, participate in giveaways, and celebrate milestones like anniversaries, the sense of belonging within the VTuber community grows stronger. This community-driven approach is part of what makes the ILUNA merchandise release so special.
Conclusion
In summary, the upcoming release of ILUNA’s third-anniversary merchandise marks a significant event for fans of NIJISANJI EN. With a diverse range of products available for pre-order, this collection offers something for everyone. From stylish acrylic stands to practical speakers, fans can express their love for their favorite characters while engaging with a vibrant community. As the pre-order date approaches, excitement is sure to build around these exclusive items, and the giveaway campaign adds an extra layer of anticipation for dedicated supporters. Keep an eye on official channels for the latest updates and be ready to secure your favorite pieces from this unique collection.
